Information we collect, why we collect it & how we use & process it
Information Automatically Logged
This website uses various web analytics tools (such as Google Analytics) and other measurement tools to help analyse how Members use the site. These tools use ‘cookies’, which are text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google and sometimes other vendors. This information is then used to evaluate visitors use of the website and to compile statistical reports on website activity for yoast.com.
We will never (and will not allow any third party) use the statistical analytics tool to track or to collect any personally identifiable information of visitors to our site. The Web Analytics vendors do not associate your IP address with any other data held by them. Neither we nor the web analytics Vendors will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any personally identifying information from any source unless you explicitly submit that information via a fill-in form on our website.
Personal Identification Information
We may collect personal identification information from Members in a variety of ways, including, but not limited to, when Members visit our site, register on the site, subscribe, respond to a survey, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Members may be asked for, as appropriate, name, email address, mailing address, phone number, credit/debit card information. We will collect personal identification information from Members only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.
Non-Personal Identification Information
We may collect non-personal identification information about Members whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Members means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web Browser Cookies
How We Use Collected Information and Why We Collect This Information
We may collect and use Members personal information for the following purposes:
To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently.
To personalise user experience
We may use information in the aggregate to understand how our Members as a group use the services and resources provided on our Site.
To improve our Site
We may use feedback you provide to improve our products and services.
To process payments
We may use the information Members provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service. The outside parties are not permitted to store, retain, or use information you provide except for the sole purpose of credit card processing on our behalf.
To send Members information they agreed to receive about topics we think will be of interest to them.
To send periodic emails
We may use the email address to send User information and updates pertaining to their membership.
User cannot opt-out of receiving transactional emails related to their accounts with us or their subscription service. If you opt out of receiving marketing communications this opt-out does not apply to personal data provided because of other transactions, such as purchases, etc.
How We Protect Your Information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
We only allow access to your personal data to those employees and partners who have a business need to know such data. They will only process your personal data on our instructions and they must keep it confidential.
We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach if we are legally required to.
Sensitive and private data exchange between the Site and its Members happens over a SSL secured communication channel and is encrypted and protected with digital signatures.
Sharing Your Personal Information
We do not sell, trade, or rent Members personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and Members with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys.
We may share your information with these third parties for those limited purposes provided that you have given us your permission.
We require all third parties who we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow third parties to process your personal data for specified purposes and in accordance with our instructions.
We may have to share your personal data with the third parties below:
Service providers who provide IT and system administration services.
Companies that Plan Academy has an ongoing partnership with where services are purchased from the Plan Academy website.
Before we share your personal data with any third party we will get your express consent. Please note that we do not and never will share our user’s personal data with any third parties without consent.
How To Control Your Personal Data: Reviewing, Correcting and Removing Your Personal data
You have the following data protection rights:
You can request access, correction, erasure, transfer, updates, or deletion of your personal data.
You can object to processing of your personal data, ask us to restrict processing of your personal data or request portability of your personal data.
If we have collected and process your personal data with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal data conducted in reliance on lawful processing grounds other than consent.
Your Acceptance of These Terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.